Event

Event

 

Managing your Brand: An Introduction for Young Lawyers

19 Sep 2019 - Thu / 1 day / 3:00pm - 6:00pm / Selangor Bar Committee Auditorium, No.37, 39 & 41, Jalan Bola Jaring 13/15, Section 13, Shah Alam, 40100, Selangor

Today, many organisations resort to social media to shortlist candidates for promotion and employment. Your online presence can be curated to reflect the best parts of yourself.

This course is about learning some techniques and getting insight into how to position yourself, build your brand and achieve your career goals.

Organisers: Selangor Bar

CPD Points: 3
Event Code:
T3/19092019/SLB/SLB193476/3

Description

Social media has the effect of bringing out both the worst and best in us. On the one hand it enables us to connect with like-minded people who share our values and opinions transcending geographical boundaries. At worst, it works as an echo-chamber limiting our world views and bringing out the most judgmental aspects of our natures. But what does it mean for many of us professionally?

The views we reflect online in a moment of anger can come back to haunt us long after that moment has passed. We often, unknowingly, open ourselves to scrutiny and judgement by strangers.

Today, many organisations resort to social media to shortlist candidates for promotion and employment. Your online presence can be curated to reflect the best parts of yourself.

This course is about learning some techniques and getting insight into how to position yourself, build your brand and achieve your career goals.

Part 1: Footprints in Cyberspace

  • A brief understanding of how you leave trails in cyberspace and on social media.
  • How it’s used by your stakeholders and potential stakeholders.
  • Are you leaving the impression you want?
  • What are you revealing unconsciously?

Part 2: Building an Online Brand

  • What do you want to reveal about yourself personally and professionally?
  • How to create content that reflects the best aspects of yourself.

Part 3: Diagnosis & Action Plan

  • Where are you now? Where do you want to be? How do you get there?

Part 4: Overview of Best Practises

  • Tips and insights for building your online presence.
  • Curating content.
  • Appealing to stakeholders and potential stakeholders.

Speaker

Sheena Gurbakhash was called to the Bar in 1989. She left the legal profession in 1999 to write full time. Her work has appeared in both the national press and regional publications. She has also worked in advertising and public relations both in the private sector as well as in Government.

She has authored several books and is the author of At the Forefront of Nation Building: Perspectives from the Administrative and Diplomatic Service (2014) UiTM Press. She was a key member of the team that organised the inaugural Women Lawyers Conference and is now President of the Association of Women Lawyers. She is currently Managing Editor of Praxis. In addition to her professional interest in writing and media she is also active in the arts and has written a number of plays.

Terms and Conditions

Please contact the organiser for further Terms and Conditions.

Selangor Bar Committee
No. 37, 39 & 41, Jalan Bola Jaring 13/15,
Seksyen 13, 40100 Shah Alam,
Selangor Darul Ehsan
Tel: +603 5519 6219
Fax: +603 55199037

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